RJ Barrett and Clyde Frazier head up the campaign.

License Global

May 24, 2023

1 Min Read
New York Worldwide collection
“New York Worldwide” collectionPUMA, Rhuigi

New York’s deep love for basketball is at the center of the fourth “New York Worldwide” collection between longtime collaborators, PUMA and Rhuigi.

This latest drop offers a range of footwear and apparel fronted by New York City basketball’s past and present faces: RJ Barrett and Walt “Clyde” Frazier.

The PUMA x Rhuigi collaboration designed by West Coast-based designer, Rhuigi Villaseñor, derives its creative inspiration from the cultural hub of New York City, while reinterpreting the style codes of Americana.

The latest collection features a curated assortment of footwear and apparel, all inspired by classic court aesthetics. PUMA’s Clyde mid shoe has worn-in detailing including a pre-yellowed sole. The accompanying apparel includes a graphic T-shirt, basketball shorts and an oversized tote. Exclusive “New York Worldwide” graphics acknowledge the city’s impact on global music, style and culture.

The latest PUMA x Rhuigi collection is available starting May 27 from PUMA flagship stores, PUMA.com and PUMA retailers.

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