Popeye Teams Up with Mey for Sustainable Menswear Capsule CollectionPopeye Teams Up with Mey for Sustainable Menswear Capsule Collection

mey, a European brand of bodywear for women and men, has announced its newest capsule collection, featuring King Features’ character, Popeye. The menswear collection, which recently launched online, in mey stores and at selected retail partners, includes a range of daywear and nightwear that incorporates Popeye’s trademark nautical style.  

Inspired by the spinach-eating sailorman, the collection includes 12 T-shirts, nightwear, swimsuits and underwear with themed designs and colors. The collection is made of sustainable organic cotton with comfortable elastane component and offers a high wearing comfort. The styles, except the swimsuit, are also Global Organic Textile Standard (GOTS)-certified and have the Grüner Knopf state-regulated textile label.  

“A fashion icon, Popeye is also known around the world for his nautical style, ocean conservation advocacy and alignment with eco-friendly partners,” says Carla Silva, vice president/general manager, global head, licensing, King Features. “We are thrilled to collaborate with mey on this new collection that captures his whimsical personality and provides fans with high-quality apparel that is sustainably sourced.”  

The mey x Popeye capsule collection is currently available in approximately 450 stores across Germany, Austria, Switzerland and Benelux and online at Mey.com.