Eco Beauty brand, LaPierre Cosmetics, has announced a collaboration with Universal Brand Development to create a nail lacquer line celebrating DreamWorks Animation’s “Shrek” franchise.
The “Shrek-”ish collection by LaPierre Cosmetics draws inspiration from the film’s characters with eight colors. Encased in branded packaging, the collection features a stylized insert card featuring a character from the film and all eight shades in the collection.
“The signature aesthetic and irreverent humor that is an indelible part of DreamWorks Animation’s ‘Shrek’ franchise shines through this epic collection and is truly one-of-a-kind,” says Brandi Blocker, founder, LaPierre Cosmetics. “I am extremely excited and honored to be collaborating with Universal Brand Development to produce the ‘Shrek’-ish collection. I love nail polish and ‘Shrek,’ so working on this line was very exciting.”
“Shrek-ish” by LaPierre Cosmetics launched on Nov. 1, which would have been Blocker’s mother, J.M. LaPierre’s 72nd birthday. On this day, LaPierre Cosmetics also launched its first lipstick, “Muah,” a fiery red hue, in honor of J.M. LaPierre, who loved and only wore that shade. All products will be available for purchase on the company’s website and on Macy's online.
For further information or for updates on the launch, visit Lapierrecosmetics.com.