Editor's Choice: Top Apparel News of the Summer

1. Looney Tunes x Team USA

In late June, Warner Bros. Discovery Global Consumer Products (WBDGCP) released new merchandise to commemorate Team USA at Paris 2024. The iconic Looney Tunes characters are featured on Team USA-themed apparel, home goods, collectibles and more. WBDGCP’s Looney Tunes Olympics products roll out now through 2026.

2. Ore-Ida’s Tater Tot Pants

Created in partnership with Searchlight Pictures, the Ore-Ida Tot-Protecting Pants were released to celebrate the 20th anniversary of “Napoleon Dynamite.” The pants pay homage to the joggers Napoleon wears in the film, now with a unique, food-safe “tot pocket” – answering real requests from lovers of the film.

Ore-Ida Tot-Protecting Pants celebrating the 20th anniversary of “Napoleon Dynamite”

3. Balmain’s “Lion King” Collection

To celebrate the 30th anniversary of the Walt Disney Animation Studios’ classic, “The Lion King,” and the upcoming theatrical release of “Mufasa: The Lion King” in December, the Disney x Balmain: “The Lion King” collection was released worldwide in July. This is the first collaboration between Disney and the historic French fashion house.

Disney x Balmain: “The Lion King”

4. Justice x Peanuts BTS Line

 The Justice x Peanuts & Snoopy collection aims to empower girls and ignite their imagination through iconic and playful designs in trendy back-to-school clothes and accessories with exclusive, limited-edition pieces exclusively at Walmart stores and online at Walmart.com.

Related:August 2024

Justice x Peanuts & Snoopy collection

5. EssilorLuxottica Acquires Supreme

EssilorLuxottica, a global optical industry company, and VF Corporation, a branded lifestyle apparel, footwear and accessories company, have announced an agreement for EssilorLuxottica to acquire the Supreme brand from VF for $1.5 billion in cash.

EssilorLuxottica to acquire the Supreme brand from VF Corporation

6. BoxLunch’s “Deadpool & Wolverine” Apparel Drop

Timed to the “Deadpool & Wolverine” film release in July, BoxLunch released an apparel line for fans to deck themselves out in looks inspired by the film. The collection includes bomber jackets, sweaters, jerseys, T-shirts, backpacks, hats, socks, bags and much more.

BoxLunch’s “Deadpool & Wolverine” collection.png

This story was taken from the August 2024 issue of License Global. Read the full issue here ...