Crocs Inks Deal with Concept One

Concept One Accessories, the New York-based accessory firm, has signed a global multi-year license agreement with Crocs to produce backpacks, handbags, totes, waist packs, cross body bags and wallets.   

The Crocs brand launched three molded-style bags this past summer in its retail and online stores. Like the brand’s Classic Clogs, the bags are uniquely designed to be a canvas for adding Jibbitz charms. Concept One will be working with Crocs to expand the line into additional silhouettes and using some of the brand’s most popular prints and glitter finishes from its footwear.   

“Crocs has been synonymous with molded footwear for years and has evolved into a lifestyle brand,” says Sam Hafif, chief executive officer, Concept One. “We began discussing a license agreement with Crocs earlier this year, and together shared a vision of having Crocs become as iconic in the bag category as it is in the footwear category.  We love the core brand and are excited to work together to create even more product that enables self-expression!”   

The bags will be carried at Crocs retail stores, on Crocs.com, and within wholesale distribution.