BoxLunch Launches KFC CollectionBoxLunch Launches KFC Collection

BoxLunch has announced a KFC collection inspired by the original fried chicken brand. Available now, and just in time for National Fried Chicken Day on July 6, the collaboration features apparel, accessories and jewelry, available exclusively online and in-store at BoxLunch.

Highlights from the collection include a Bucket Crossbody Bag, Color Block Windbreaker Jacket, Reversible Chicken Bucket Hat and Fanny Pack. In celebration of the collection, customers have a chance to win the full BoxLunch x KFC assortment, in addition to other mouth-watering goodies.

“We take pride in collaborative partnerships, especially when we have the opportunity to have fun and reach fans through the original fried chicken brand, KFC,” says Rick Vargas, senior vice president, merchandising and marketing, BoxLunch. “The vibrant KFC collection brings the renowned brand to BoxLunch fans and introduces our unique styling to KFC lovers everywhere.”

BoxLunch’s latest release pays homage to treats and fandoms, offering contemporary designs for everyday wear. As part of BoxLunch’s philanthropic program, the brand will provide a meal to a person in need through Feeding America with every $10 spent across themed product offerings. KFC shares BoxLunch’s commitment to hunger relief, with many of its restaurants participating in a Harvest food donation program, which donates unsold food from its restaurants to local nonprofits. Throughout the years, KFC has donated more than 90 million meals to help feed communities across America.  

“This collaboration celebrates KFC brand fans with finger lickin’ good fashion,” says Anna Faktorovich, vice president, brand management, KFC U.S. “We’re honored to team up with BoxLunch, a brand that shares our commitment to feeding the communities we serve. This National Fried Chicken Day, we hope our brand fans will share their KFC x BoxLunch looks on their socials and enjoy  KFC’s hand-breaded fried chicken’.”