Xilam Names Marketing, Digital SVP

French animation company Xilam has appointed Nicolas Halftermeyer to serve as the company’s senior vice president of marketing and digital.

April 6, 2018

Xilam Names Marketing, Digital SVP

In his new role, Halftermeyer will develop and implement marketing and digital strategies that will benefit Xilam’s series’ brand recognition and online revenue growth.

Previously, he served as chief marketing officer at Parrot, a leader in drones and electronic consumer products. He also held the position of marketing manager at Netgem, a smart TV set-top-box manufacturer, and Glowria, a pioneer in subscription video services, which later merged with Video Four.

“We’re delighted to welcome Nicolas on board,” says Marc du Pontavice, founder and president, Xilam. “His expertise in digital marketing will help Xilam expand the brand awareness of its characters, initiate new growth opportunities and overall mark an important next step for the company.”

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