WildBrain CPLG has appointed two new executives: Rebecca Morris will fill the newly created role of client services director, while Sophie Bloomfield has been promoted to head, creative services.

“With these latest developments, it’s already shaping up to be a significant 2020 for us as we take important steps to ensure we’re delivering the best possible service for all our partners,” says Maarten Weck, external vice president and managing director, WildBrain CPLG. “We’re delighted to welcome back Rebecca to head up the client services team, which has a new name to better reflect its activity, and to promote Sophie to spearhead the invaluable offering of our creative services department.” 

WildBrain is welcoming back Morris to the new role of client services director. Morris will head up the rebranded client services unit, previously the business development team, based at the company’s head office in London. Morris will report to Steve Manners, vice president, business development, WildBrain CPLG and WildBrain Spark.

Morris previously served as director, product development and brand assurance, WildBrain CPLG, for three years before stepping away from the industry.

“I’m delighted to return to WildBrain CPLG, and I’m very much looking forward to working closely with my fantastic team to ensure we’re identifying and maximizing growth opportunities for our partners, while ensuring efficient and streamlined processes for our internal teams across all local territories,” says Morris.

Additionally, WildBrain CPLG has promoted Bloomfield to head, creative services. Previously serving as design manager, Bloomfield has been with WildBrain CPLG for three years and will now lead the creative services team. Bloomfield reports to WildBrain CPLG’s external vice president and managing director, Maarten Weck.

“As we continue to support both our licensors and internal sales and retail teams with creative pitches, style guide direction and trends, I’m very much looking forward to expanding our work across the portfolio and delivering both creative and commercially competitive projects for our partners,” says Bloomfield. “We’ve got some exciting creative projects in development, and I look forward to seeing these come to life over the coming months.”