Viacom Nickelodeon Consumer Products has announced the promotion of David Chustz to executive vice president, global creative.
Chustz previously served as senior vice president, franchise creative strategy and planning, Nickelodeon. In his new role, he will oversee global creative strategy and planning, design and product development for Viacom’s portfolio of licensed properties. Chustz will continue to report to Pam Kaufman, president, VNCP.
“Outstanding creative execution is one of VNCP’s key strategic pillars, and David has been an incredible leader in developing and executing our ‘Every Age, Every Aisle’ creative strategy around the world,” says Kaufman. “David has done a fantastic job uniting our creative teams globally, and through his leadership, our franchises are brought to life across multiple demos and aisles for fans worldwide.”
A 12-year Nickelodeon veteran, Chustz has played a role in the consumer product creative strategy for Nickelodeon IP including “PAW Patrol,” “Teenage Mutant Ninja Turtles,” JoJo Siwa and “SpongeBob SquarePants”’ 20th anniversary. He first joined Nickelodeon as vice president, brand marketing and creative, TeenNick.