UBM Americas Promotes Blue 2

UBM Americas, the largest business-to-business events and trade show organizer in the U.S. and owner of Licensing Expo, has promoted Jessica Blue to senior vice president, licensing.

April 6, 2018

UBM Americas Promotes Blue 2

Jessica Blue will oversee Licensing Expo, Brand Licensing Europe and

License! Global

 in new role. 


In her expanded role, Blue will assume leadership responsibilities for UBM's global licensing portfolio and oversee the strategy and growth of the annual Licensing Expo and Brand Licensing Europe events, as well as 

License! Global

 magazine. She will also lead the exploration of new opportunities around the world.

Blue has overseen UBM’s (formerly Advanstar) licensing events since 2005, most recently as vice president, Licensing Expo, and previously as event director, BLE.

“It gives me great pleasure to personally announce and congratulate Jessica Blue on her promotion to senior vice president, licensing, taking over the leadership responsibilities of the whole global portfolio,” says Simon Foster, chief executive officer, UBM Americas. “This promotion is well deserved

and we couldn’t be more pleased to have her on board in this strategic position, and to continue the fantastic work she has been doing.”

This announcement follows the appointment of Chris DeMoulin to managing director, fashion, for UBM Americas in November 2015.

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