Leslie Lee has been announced as the new vice president of kids’ content for Turner Asia Pacific.

In her new role, Lee will oversee Cartoon Network, Boomerang and Pogo networks in the region. His responsibilities include the programming, operations, brand and franchise management as well as the content direction for the three brands.

“It’s rare to meet someone quite so passionate about Kids content and Leslie is a great addition to our regional management team,” says Ricky Ow, president, Turner Asia Pacific. “I’m looking forward to Leslie bringing his experience, fresh perspective and new ideas to help us to grow our leadership position in the Kids space.”

Lee comes to the network with more than 19 years on working on both TV and digital properties for kids’ content.