Cynthia Money will work with licensors to expand the company’s fan engagement globally.
NORTH AMERICA–Redbubble has tapped Cynthia Money to serve as the company’s head of licensing.
In her new role, Money will work with licensors worldwide to both tap into Redbubble’s services and expand fan engagement globally. In addition, she will work closely with Redbubble’s community of artists and their official merchandise stores.
Money boasts more than 25 years of global licensing experience and has worked in a variety of roles at companies including WWE, Live Nation, Delivery Agent, Viz Media, Moonscoop and more.
“Cynthia’s impressive breadth of experience and skills will accelerate Redbubble’s efforts to introduce new fan-centric solutions for beloved brands and properties,” says Eric Morse, senior vice president, partnerships, and general manager, global licensing, Redbubble. “We are excited to bring on board someone with her track record of winning licensing programs. Cynthia is an important component of a multi-faceted licensing strategy we know will give brands exciting new ways to connect with their fans.”