J.P. Bommel has been named as managing director and chief operating officer of NATPE//Content First, effective this September.
The news follows the announcement that the current head of NATPE, Rod Perth, president and chief executive officer, has extended his contract through February 2016, during which time he plans to oversee the transition to new leadership and then join NATPE’s board of directors.
Bommel was formerly vice president of business development and entertainment for Reed Midem and the founder of Barton Creek Intl., which developed global events and created strategic partnerships.
“Over the last three years, NATPE has experienced a re-birth, and the response to our recent events is extremely gratifying,” says Perth. “Industry leaders that represent diverse yet increasingly interdependent businesses realize the international benefit and relevance of participating with NATPE, because they value our complete dedication to content. JP is highly qualified to serve NATPE and its members in the most effective ways possible. JP and I will be working closely together so that he is able to learn every aspect of our association. JP has already served in a consultancy capacity with our organization, so that experience provides a head start on the learning curve.”