Dickson will continue to oversee worldwide brand design, development and marketing strategies for the Mattel and Fisher-Price portfolio of core brands, including Barbie, Hot Wheels and Thomas & Friends. Dickson will assume additional responsibility for the company's global consumer insights, marketing communications, innovation and digital initiatives groups. Dickson was appointed chief brands officer in 2014.
Kilpin will now direct the company's sales and marketing operations globally. He will continue to be responsible for strengthening Mattel's presence in developed and emerging markets throughout Europe, Latin America and Asia. In addition, Kilpin will now assume additional responsibility for the North American division, with oversight of all sales and marketing activity in the U.S. and Canada. Kilpin
"As we take bold steps to transform Mattel into a more nimble, creative and consumer-centric company, Richard and Tim will play a critical role in ensuring that our global brands and commercial teams are in lockstep, as we focus on bringing the most on-trend and in demand products to market," says Bryan Stockton, chairman and chief executive officer, Mattel, to whom both Dickson and Kilpin will report. "Along with their talented global teams, I am confident that Richard and Tim will continue to drive positive, lasting, transformative change for Mattel."
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