Licensing Vet Launches Consulting Firm

EUROPE–Licensing veteran Bernd Conrad has launched a new consulting service for licensors, called Conrad Enterprises.

April 6, 2018

Licensing Vet Launches Consulting Firm

Bernd Conrad has debuted a new company that will offer brand building, coaching and communications services.

EUROPE–Licensing veteran Bernd Conrad has launched a new consulting service for licensors, called Conrad Enterprises.

Conrad Enterprises will offer a variety of services including initial brand building, transforming a design- or book-based property into a media brand and international market entries.

The new company will also offer coaching and communications services. Within its coaching services, the company will offer the do’s and don’ts of licensing and merchandising to trainees and junior executives. Meanwhile, the communications services will include text creation for advertising, newsletters and press releases as well as the moderation of events.

“The constantly changing media landscape and the continuously growing range of licensing properties are intensifying the competition within the industry and lead to more complex business models,” says Conrad. “This why I started Conrad Enterprises, to offer services in consulting, coaching and communications.”

Conrad Enterprises will be headquartered

in Germany. More information can be found online at Conrad-Enterprises.com.

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