Patton will be responsible for developing and implementing ITVS GE’s publishing strategy, including digital publishing, in the U.K. and internationally.
“Bringing a wealth of experience from the publishing and television worlds, Shirley has a terrific knowledge of book publishing and the ability to transform television content into commercially successful publishing products,” says Kevin Morgan, director, ITVS GE Home Entertainment. “This will prove invaluable as we look to build on our strong publishing foundation by exploiting ITVS GE’s literary portfolio across physical and digital products.”
Patton joins ITVS GE from Channel 4 where she worked as a publishing consultant. Prior to Channel 4, she worked for 12-plus years at BBC Books.
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.