License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Ex-Loudmouth Exec to Build Volvik Brand

Ex-Loudmouth Exec to Build Volvik Brand
Golf ball brand Volvik has appointed Stan Denenberg as its new director of licensing.

Golf ball brand Volvik has appointed Stan Denenberg as its new director of licensing to oversee all licensing, co-branding and collaboration opportunities in the golf and lifestyle categories.

Denenberg is a golf industry veteran, with 15 years in the business. Most recently he launched the licensing division for Loudmouth Golf.

“The appointment of Stan Denenberg is an important step for Volvik’s growth in the licensing arena in the North American market,” says Don Shin, president, Volvik USA. “We look forward to Stan helping us find exciting new business opportunities anywhere that a partnership and symmetry exists with our ultra-high performance color golf balls. Color has really changed golf’s fashion sense, and we feel we have the perfect combination of color and branding to start to accelerate the growth of our company through licensing opportunities.”

Volvik will first look to manufacturing partners to expand the brand into categories such as golf accessories, grips, clubs, apparel and footwear.

“Volvik is the undisputed king of the color golf ball market, and their rapid rise since beginning operations in the Americas makes this an opportune time to begin to extend the strength of their brand through a robust licensing campaign,” says Denenberg. “I’m thrilled to be able to support and help build this incredible company.”

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish