Endemol Shine Brazil has appointed three new members to its commercial team.
Renato Martinez, who previously worked with the company as a marketing and sales director until 2015, will return as content sales director. In his role, he will oversee content and the formatting of sales including linear and non-linear material. Martinez’ s experience includes positions in marketing and sales at Viacom and RedeTV!
Nelson Rosa is singing on as head of commercial licensing, representing brands including “Black Mirror,” “Simon’s Cat Brazil” and “MasterChef Brasil.”
Rubens Ajzenberg will oversee brand solutions with an emphasis on the company's branded content initiatives. Before Endemol Shine, he served in the commercial and creative departments for Divina Comédia Produções.
“We are delighted to add Renato, Nelson and Rubens to the commercial team,” says Juliana Algañaraz, managing director, Endemol Shine Brazil. “The expertise and knowledge they bring with them will be a great addition to the company as our commercial output across our programming, brand licensing and branded content continues to grow.”