Bravado Adds Business Development SVP

In her new role, Calip Victor will focus on external business development and strategy as well as driving new brand and artist relationships. She will also provide legal support to the company’s expanding global roster and will work with artist teams, retail partners and Universal’s brands and labels.

Most recently, Calip Victor was the senior vice president of business and legal affairs for Universal Music Group’s East Coast labels, with a focus on Republic Records. During her tenure, she was involved in business affairs, transactions and strategy.

Prior to joining Universal Music Group, she was an associate at Sedlmayr & Associates, where she provided a full range of entertainment-related legal representation for the firm’s clients, including sponsorships, endorsements,

“Bravado is quickly evolving from a traditional merchandise shop to a world-leading brand management company,” says mat Vlasic, chief executive officer, Bravado. “Christine is a seasoned executive whose work experience will allow us to continue to expand, innovate and create campaigns and programs to super serve our artists and their creative vision.”