BBC Studios has announced the appointment of Rebecca Glashow as president, BBC Studios, Americas. Glashow will lead the region’s strategy to develop the company’s diversified distribution business activities in the U.S., Canada and Latin America and drive profitable long-term growth.
“Like many, I have long admired the BBC for their unparalleled dedication in bringing some of the most incredible storytelling to audiences around the world,” says Glashow. “So, I absolutely jumped at the opportunity to lead BBC Studios’ diversified businesses for the Americas and can’t wait to get started.”
Most recently, Glashow was the co-head of Awesomeness, a division of Viacom and leading entertainment brand focused on Gen Z, where she led all business operations and revenue including sales, marketing, research, distribution and production. Prior to that role, Glashow was chief strategy and distribution officer, overseeing global distribution, studio operations, and business development. Before joining Awesomeness, Glashow held various leadership roles at Discovery Communications. In her last role, she served as senior vice president, digital distribution and partnerships, overseeing the strategy and operations for Discovery’s digital video business, including launching Discovery’s suite of mobile apps, OTT services, interactive experiences and streaming content offerings. She also led the company’s content negotiations across all digital and traditional platforms (including MPVDS, SVOD, VOD, AVOD and EST), and partnered with the international division to set the global digital strategy. Before Discovery, Glashow held executive roles at Comcast and InDemand.
Based in New York, Glashow will begin her new role on June 1 and report directly to Paul Dempsey, president, global distribution, BBC Studios. She replaces former president Ann Sarnoff.
“Rebecca’s experience, energy and entrepreneurial instincts make her perfectly placed to lead a new era of BBC Studios in the Americas as we look to take great British content to even wider audiences across the region,” says Dempsey.