The American Greetings Corporation has promoted Sean Gorman to president of its consumer products division, AG Properties.

In his new role, Gorman will be responsible for the strategy, creative and overall operation of the AGP business unit. This will include the development, production and distribution of innovative children’s properties in the areas of film, television, home video and other media, including all marketing and licensing activities around those brands and their related content.

Gorman has been with AGP since 2007, most recently serving as vice president of entertainment production and development. Prior to joining American Greetings, he was vice president of development for The Hatchery and also worked as a development executive at Radar Pictures.

“We are excited about the experience and expertise Sean brings to his new position and look forward to developing additional opportunities in the entertainment industry,” says Jeff Weiss, president and chief operating officer, American Greetings. “I know that not only will our beloved roster of characters like The Care Bears and Strawberry Shortcake continue to flourish under his management, but he will be instrumental in identifying growth areas, including new properties and platforms, for AG Properties moving forward.”