Designed in collaboration with Fnatic and Sanrio, the esports kit collection will feature apparel including joggers, jackets and jerseys with gaming-inspired Hello Kitty motifs.
“Hello Kitty is a globally recognized icon - we are excited to work with Sanrio to introduce her to esports and our fans around the world as we continue to seek out, amplify and level-up every gamer on the planet” says Sam Mathews, chief executive officer, Fnatic.
In addition, Fnatic X Hello Kitty includes an exclusive line of streetwear-inspired designs and gaming merchandise. Items in the line feature Champion hoodies and caps, long and short-sleeved tees as well as mousepads, stickers and keycaps, compatible with all Cherry MX style keyboards. All pieces incorporate Hello Kitty and her signature art style with a Fnatic twist.
“As a leading lifestyle brand and one of
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