Zeamu Makes Debut MIP Appearance

Zeamu Music, the newly launched music label specifically for children ages 4 to 11, is presenting its new brand this weekend at MIPJunior in Cannes, France, and then will head Brand Licensing Europe in London the following week.

The brand, which is centered on age-relevant songs in a mix of music styles that are sung by children, is set in the world of the animated characters the Zeamus.

The brand already has digital offerings on a dedicated website and various social media platforms and plans to begin production on a TV series in 2014.