WWF Goes on ‘Zafari’

New kids’ series partners with conservation organization to show kids the whole wild world.

GLOBAL- Ink Global has brokered a new collaboration between its new kids’ TV series “Zafari,” which will debut on NBCUniversal this fall, and the World Wildlife Fund.

“Zafari” will feature a series of videos complementing each of its regular episodes that educate viewers about wildlife and wild places on our planet. Each video will showcase footage of animals in their natural habitats, with a child voiceover explaining a fun fact about the featured wildlife or wild place.

“Our work at Ink is not just about entertaining children, it’s also about educating and enlightening them,” says Claus Tømming, global director, Ink. “This new partnership will allow us to use the global reach of ‘Zafari’ to further the conservation message and create future generations of WWF supporters.”