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WiT Announces Wonder Women Awards Winners

Women in Toys, Licensing & Entertainment reveal winners for 2022.

License Global

March 1, 2022

2 Min Read
Women in Toys

Women in Toys, Licensing & Entertainment (WiT) announced the 2022 Wonder Women Award winners as the global organization celebrates its 30-year anniversary.  

“It’s a privilege and an honor to celebrate this incredible slate of 2022 Wonder Women Award winners and honorees,” says Janice Ross, president, Women in Toys, Licensing & Entertainment. “This year’s expanded categories gave us the opportunity to spotlight the broad range of tremendously talented women in our industry and the powerful impact they’re having. Out of hundreds of deserving nominees, this amazing group embodies such extraordinary excellence in leadership.” 

The 2022 Wonder Women Award winners are: 

Designer / Inventor – Kenna O'Brien, senior manager, product design, Barbie, Mattel 

Licensee / Manufacturer – Amanda Bright, senior director, product development, Spin Master 

Licensor / Entertainment – Jes Wolfe, chief executive officer, Rebel Girls 

Marketing / PR – Arlene Biran, senior vice president, U.S. marketing, Spin Master 

Social Good – Sarah Knott, manager, global philanthropy and social impact, Hasbro 

Covid Hero – The LEGO Group  

Deal Maker – Paula Kupfer, senior director, global partnerships, Hasbro 

Storyteller – Azhelle Wade, chief executive officer, The Toy Coach 

Unsung Hero – Maggie Snow, senior director and associate general counsel, Mattel 

Wonder Girl – Alaya High, artist (That Girl Lay Lay) – Paramount 

Rising Star – Deal Maker – Brittany Oliver, senior commercial lead, ZURU Toys 

Rising Star – Designer/Inventor – Vanessa Fung, senior designer, toys and hardlines, Universal Brand Development 

Rising Star – Licensee / Manufacturer – Dr. Lisa Williams, chief executive officer and founder, The World of EPI 

Rising Star – Licensor / Entertainment – Tiffany Suzuki, licensing manager, Crunchyroll 

Rising Star – Marketing / PR – Sakita Withers, brand manager, PlayMonster 

Rising Star – Social Good – Penny Bauder, founder and chief executive officer, Green Kid Crafts 

Rising Star – Storyteller – Rupa Parekh, founder and chief executive officer, Umani Studio 

Rising Star – Unsung Hero – Amanda Marschall, training manager, The LEGO Group 

The 2022 Wonder Women Award Honorees Are: 

Retailer of the Year – Amazon / Anne Carrihill – Amazon 

Icon Award – JoJo Siwa – Paramount 

Changemaker Award – Steven Wolfe Periera – Encantos 

“Heartfelt congratulations to each of this year’s remarkable Wonder Women Award recipients,” Genna Rosenberg and Jennifer Caveza, co-chairs, Wonder Women Awards say in a joint statement. “While we wish our celebration happened in person in New York, we look forward to celebrating our winners and honorees with the WiT community and our industry all throughout the month of March. There’s no better way to celebrate Women’s History Month!" 

WiT is also planning an International Women’s Day celebration event on March 8 to celebrate the achievements of all women in the industry and highlighting WiT’s 2022 Wonder Women Award Winners and Honorees.  

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Women In Toys

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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