WBCP Aims to Break World Record 2

Warner Bros. Consumer Products and DC Entertainment are planning to set a world record for the largest gathering of people dressed as DC Comics Super Heroes.

April 6, 2018

WBCP Aims to Break World Record 2

The record-breaking attempt will take place at venues around the globe within the same 24-hour period on April 18.

The DC Comics Super Hero World Record event will kick off in Queensland, Australia, with a celebration at the Movie World Australia theme park, and take place throughout the day in cities across the U.K., France, Spain, Italy, the U.S., Mexico, Australia, Brazil and Taiwan.

At each local event, fans dressed as DC Comics Super Heroes will gather to celebrate with interactive games and activities inspired by the world of DC Comics before formally attempting to set the world record.

To be counted, DC Comics fans must dress from head-to-toe as an instantly recognized Super Hero that has been featured in a DC Comics published book, television program or film (both homemade and official costumes will count).

WBCP is working closely

with retail and licensing partners in each market to offer exclusive merchandise, promotional support and more. In the U.S., Hot Topic will be the exclusive retail partner for the event.

“Warner Bros. Consumer Products is thrilled to team up with partners around the world to set the world record for the most people dressed as DC Comics Super Heroes,” says Brad Globe, president, WBCP. “We invite fans of all ages to come out for this exciting family event and don their capes, cowls and masks to represent their favorite DC Comics Super Hero.”

Leading up to the record attempt, WBCP and DC, together with local sponsors and organizers, will host photo contests and sweepstakes online, including the Best Super Hero Post photo contest and the Best Super Hero Photo Bomb contest. 

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