WarnerMedia Global Brands and Experiences (WMGBE) is launching an 80th anniversary celebration for Tweety Bird on a global scale. WMGBE has commissioned a diverse group of artists worldwide to design 80 original murals reflecting Tweety’s history and dynamic personality. The “80 Years of Tweety” campaign will kick off in Austin at SXSW 2022 on March 11, where the first group of murals will debut. The anniversary honors will continue throughout the year with new Tweety content from HBOMax, WarnerMedia Kids & Family and new themed experiences and collections from Warner Bros. Consumer Products. The celebration will culminate on Tweety’s birthday on Nov. 21. 

Anchoring the “80 Years of Tweety” celebration, murals designed by artists will celebrate Tweety’s cheerful enthusiasm, cutes and smarts, as well as his endearing personality. Free for everyone to enjoy, the murals will appear in the U.S., U.K., France, Germany, Poland, Spain, Italy, Mexico, Brazil, United Arab Emirates and more. In the U.S., Tweety murals will be seen in more than 30 cities. To track where to find Tweety murals, as well as all things Tweety, there is an anniversary website. 

“For eighty years, Tweety has marched to the beat of his own drum, inherently representing what it means to be unapologetically yourself,” says Pam Lifford, president, WarnerMedia Global Brands and Experiences. “His endearing personality has made him a pop culture favorite and he’s known for making appearances in the most unexpected ways. As a key member of the Looney Tunes franchise, we definitely wanted to celebrate Tweety’s 80th in a big way and are excited for the year-long celebration ahead. Keep your eyes out for him to pop up anywhere, from fashion to collectibles and more.” 

To complete the murals, WMGBE collaborated with 16 artists, each with a different take on the tiny hero. Tweety’s signature yellow color runs through the designs, but the artists’ different styles will make each one unique. Artists have been selected through the lens of diversity across different countries, artistic mediums and expressions, ethnicities, genders and sexualities. 

In addition to the murals, Tweety’s 80th anniversary celebration features, products, content, experiences and much more: