Saks Fifth Avenue to reveal “The Batman” shopping experience.

License Global

January 11, 2022

2 Min Read
Products from "The Batman" product launch

To mark the release of “The Batman,” WarnerMedia Global Brands and Experiences has revealed a collection of Batman film products in categories including fashion, accessories, beauty products, toys and collectibles.

First seen on the runway during Paris Fashion Week, the collection will be available online and in select Saks Fifth Avenue stores starting March 2 and on on March 15, in line with the film’s release.

To celebrate the film’s debut, Saks Fifth Avenue’s New York Flagship store will design custom window displays transporting shoppers directly into film director, Matt Reeves’ version of Gotham City. Inside, guests can peruse a pop-up shop showcasing “The Batman''-inspired apparel from EleVen by Venus Williams, Maison Labiche and Lanvin as well as accessories, beauty products, toys and collectibles. The exclusive merchandise collection will also be available to shop online on

"WarnerMedia Global Brands and Experiences’ mission is to engage fans with our iconic characters and stories and excite them for new content releases,” says Pam Lifford, president, WarnerMedia Global Brands and Experiences. “‘The Batman’ film is hotly anticipated and will be complemented by imaginative, authentically crafted new products and experiences for fans worldwide. This is the first solo Batman theatrical release in more than a decade, and this powerful new story inspired even more ways for fans to engage and celebrate this iconic DC Superhero."

Warner Bros. Consumer Products’ expansive “The Batman” collection features products across multiple categories:

  • Fashion and Footwear from Lanvin, Carhartt, TomboyX, EleVen by Venus Williams, PUMA and the DC Shop will launch collections in Target, Walmart, Zara, Carrefour and Tealer.

  • Accessories from Boxlunch, Fast Track, Accessory Innovation, Funko, Manly Bands, Pull & Bear, Global Junk Brands, Mobyfox, Zara, Fossil, Kross Studio, Maxlog (Brazil), Uncle Jacks Watches (Asia Pacific), Tendence Japan (Asia Pacific)

  • Beauty from House of Sillage, Emilie Heathe and Dr. Squatch

  • Toys and Collectibles from McFarlane, Funko and Spin Master, LEGO, Hot Wheels and Rubies

  • Food in select markets around the world (excluding the U.S.). Oreo will replace the classic Oreo cookie embossment with a “The Batman” emblem. Thes limited-edition Oreos will have custom “The Batman” designed packaging.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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