Following record-breaking year at the box office, studio focuses on both current and upcoming movies.
, as well as the upcoming
The Secret Life of Pets
this year at Brand Licensing Europe in London.
UP&L is also focusing on two of its recent blockbuster film franchises,
, which has grossed more than $950 million and counting at the global box office, and
, the third highest grossing film of all time with $1.5 billion at the global box office.
UP&L plans to refresh both programs with all-new creative and ongoing marketing campaigns from licensees including Thinkway Toys, Hasbro, Mega Bloks
and Hasbro, LEGO and Ludia for
, leading into
Despicable Me 3
in 2017 and the
sequel in 2018.
Finally, UP&L will introduce the next chapter in the
Fast & Furious
franchise, which is slated for release in spring 2017.
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