November 2, 2021
Super Impulse has introduced Micro Toy Box, a new line of miniature collectibles featuring toys that fit in the palm of your hand.
Micro Toy Box turns multi-generational toys into miniature collectibles. Consumers can unveil Toy Hall of Fame classics licensed from Hasbro, Mattel, Spin Master and more featuring brands including Nerf, Barbie, Monopoly, Hot Wheels, Transformers, Rubik's and more in series 1 of this collection.
Series 1 features 50 miniatures including six rare and two scarce finds. Each blind box includes five mini toys (sized ¾ to 1 ¼ inches), one mini sticker and a checklist. Consumers can get a sneak peek into each Micro Toy Box through a transparent lid that reveals one of the miniatures. Once opened, the package transforms into a storage toy box for kids to display their collection.
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