As the company’s newest investor, Step x Bugha brings accessible financial tools and unique in-game activations to teen gamers.
October 19, 2021
Step, an all-in-one financial solution built for the next generation, has announced an exclusive partnership with “Fortnite” World Cup Champion and two-time Esports Player of the Year, Kyle “Bugha” Giersdorf of Sentinels Pro. The partnership aims to provide teen gamers access to modern financial products that help them make gaming purchases, manage their esports winnings responsibly and improve gameplay with an opportunity to train alongside Bugha himself.
“When I first got into esports, I was faced with a lot of obstacles as the equipment was upwards of $1,000 and winnings were typically distributed through platforms that required you to be at least 18-years-old like PayPal,” says Bugha, the Sentinels Fortnite Pro. “Esports as an industry hasn’t catered well to teens, so I’m thrilled to be partnering with Step to make it accessible to more people and ensure every teen gamer has access to the financial tools they need.”
Over the next year, the partnership will help prepare teen gamers for their futures both on and off the screen, providing financial tools, education and first-hand gaming experiences with Bugha. Additionally, a $5,000 prize pool will be up for grabs during each stream and one lucky gamer will also receive a scholarship to help them pursue esports professionally, following in Bugha’s footsteps.
“We couldn’t be more excited to welcome Bugha into the #StepFam and help provide teens with the financial tools they need to make their esports dreams become a reality,” says CJ MacDonald, founder and chief executive officer, Step. “As we look to play an increasingly important role in our customers’ lives, we’re redefining what it means to be a trusted financial partner, moving beyond a mere way to transact by offering exclusive experiences with top creators to help teens further their career aspirations today.”
To learn more about this exclusive partnership, visit: Step.com/r/BUGHA.
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