April 6, 2018
Boo is bringing furry fun to pillows, banners and more.
NORTH AMERICA–Spotlight Licensing and Brand Management has announced three new licensing deals and expanded deals for its social media star Boo, the Word’s Cutest Dog.
New licensees include LiLiPi Brand for photographic pillows and square décor pillows; Pacific Trading for decorative tabletop resin figurines; and Paper Blast for customized party banners, invitations and selfie frames.
In addition, Spotlight has renewed its licensing deal with CSS Paper Magic for boxed classroom Valentine’s gift sets and ACCO for a new line of 2020 and 2021 calendars.
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