Online shop will include apparel, drinkware and more inspired by the TV series.
The online shop is designed to be an Annville-style gift shop will include a range of exclusive merchandise including apparel, drinkware and impulse products. The new products will all feature familiar show elements such as Rat Water Whiskey, a brand that is core to the series.
Spencer’s also plans to expand the product lineup as new venues and characters are unveiled on the show.
“This is really all about the fans,” says Eric Morse, divisional vice president, licensing, Spencer’s. “We felt it was important as fan engagement changes to create a seamless experience between watching the show and creating a lifestyle.”
The range is available now on Spencers.com and will also launch in select stores next month.
“Preacher” is an adaptation of the 1990’s comic book series of the same name and follows the story of one-time outlaw Jesse Custer after he
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.