Effective immediately, CPLG will represent the company for merchandising, retail and publishing in Italy and France, while Merchantwise will oversee Australia and New Zealand.
Among the properties included in the deal are the upcoming films
(out August 2015) and
Hotel Transylvania 2
(out October 2015), the TV series “Breaking Bad” and the prequel spin-off “Better Call Saul,” as well as the company’s classic television and film rosters and other upcoming Sony Pictures Television releases.
“We are excited to align with CPLG with their history of successfully working with studios and incredible market knowledge in France and Italy,” says Greg Economos, senior vice president, global consumer products, SPCP. “Merchantwise brings their exciting creative and thorough approach to our brands across Australia, one of our biggest markets. It will
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