Skinnygirl Moves from Drinks to Denim

“Real Housewives of New York” star and “Skinnygirl” founder Bethenny Frankel has partnered with One Jeanswear Group to launch Skinnygirl Jeans, a new apparel line.

License Global, Content Editor

February 14, 2019

1 Min Read

The star announced the size-inclusive collection via social media.

The Skinnygirl Jeans collection consists of various denim styles, knit tops, jackets, sweatshirts and more that are designed to fit the needs of women on-the-go.

Despite its name, the range will include a wide range of fits and sizes. The line will launch at Macy’s Sept.12 and will be supported by a large scale event at Macy’s Herald Square in New York City.  The line will become available at Belk, Lord & Taylor and HSN as well.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like