April 6, 2018
Fisher Price will introduce its maste toy collection in Taiwan this fall.
To kick off its consumer products program, Silvergate has tapped master global toy partner Fisher Price to introduce its range of toy into the Taiwan market this fall. The range will also be supported with a series of retail events and meet-and-greets. Silvergate is also planning to introduce publishing and secondary categories to the market in 2018.
The series is also gaining traction in Korea, where it already boasts 29 licensees spanning 86 product categories.
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