February 7, 2022
Signature Publishing and One Animation have inked a deal to launch a dedicated “Oddbods”-themed issue of Signature’s magazine for preschool children, Adventures With. Under the partnership, the “Adventures with Oddbods” issue will go on sale in the U.K. on Feb. 10.
The issue will follow the Oddbods on their adventures and will feature branded stories, puzzles, coloring and more. The magazine will also include a premium pizza set toy, which ties in with the magazine content and provides imaginative play value.
“We are so excited to be publishing ‘Adventures with Oddbods’ magazine,” says Amanda Clifford, editorial director, Signature Publishing. “The brand is so bright and colorful, celebrating individuality and friendships, and creating an ‘Oddbods’ magazine has been an absolute joy. We’re sure it’s going to be a great success and bring laughter, learning and fun to every child who reads it.”
“We’re always looking for creative ways to bring the ‘Oddbods' characters to life for fans, and this partnership with Signature Publishing provides a perfect opportunity to achieve just that,” says Sashim Parmanand, chief executive officer, One Animation. “Signature Publishing has effectively captured the ‘Oddbods’’ spirit and created a really fun and engaging magazine, which we know is going to be a huge hit with our fans.”
Adventures With “Oddbods” magazine will be available in U.K. supermarkets, newsagents and magazine stockists.
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