
License Global
March 11, 2022

Firefly/SEGA
Video game publisher, SEGA, and Perrigo, a self-care brand, are teaming up to bring Sonic the Hedgehog to the daily routines of kids thanks to Firefly, a kids’ toothbrush brand.
The oral care lineup features the Firefly Clean N Protect Power toothbrush with an Antibacterial 3D Sonic the Hedgehog toothbrush head cover. There is also a Firefly x Sonic the Hedgehog oral care travel kit.
The program is rolling into major retailers across the country throughout the month of March.
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.
You May Also Like
Loading..
Report
Loading..