Garton will take over the overall running of The Point.1888, including all commercial aspects, brand management, licensee partnerships, product development, retail, legal and finance, as well as the more recent focus on international growth. Garton has worked across brand owners, agencies and licensees, and brands such as “Star Wars,” Fisher-Price, Coca-Cola, L.O.L. Surprise, “CoComelon” and many more, in addition to having category experience.
Will Stewart, chief executive officer and founder, The Point.1888, will have a different focus to help build the new businesses and any future businesses, under the True Purpose Enterprises umbrella.
“Over the last 12 months, while Will and I have been planning the future
“Bethan has a long-distinguished career in licensing, with more years of experience than me, and is therefore the right person to take the business forward,” says Will Stewart, chief executive officer and and founder, The Point.1888. “With her experience, she is perfectly placed to take The Point.1888 to the next level, while inspiring and motivating the amazing team we have built at The Point.”
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