
“Kingdom Force” teams with Mattel’s preschool subsidiary for its first merchandise range.

Co-produced by Boat Rocker Studios and Industrial Brothers, the new series follows a team of fearless animals who fight disaster and protect their community with the help of their individual rescue vehicles that transform into a giant super robot.
“We are committed to partnering with the best, and ‘Kingdom Force’ is a great opportunity for us to bring to life original characters and a world that appeals to today’s preschoolers,” says Lauren DeFeo, vice president, global marketing, Fisher-Price Friends. “We’re thrilled to soon be able to offer families across the globe a variety of ways to play out all the fun and action inspired by this new series.”
Furthermore, Fisher-Price’s appointment will help the companies to collaborate at the earliest stages of development and maximize opportunities for Fisher-Price’s toy line.
“The opportunity to partner
Additionally, Boat Rocker will manage the merchandising and licensing for “Kingdom Force” on all platforms.
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