NBCUniversal Adds India Agent 2

NBCUniversal Brand Development Group has appointed licensing agency Black White Orange to represent its brand portfolio for licensing and merchandising in India and South Asia.

April 6, 2018

Black White Orange will represent NBCU’s brands in India, South

Asia.

NBCUniversal Brand Development Group has appointed licensing agency Black White Orange to represent its brand portfolio for licensing and merchandising in India and South Asia.

Black White Orange will help NBCU extend its franchise portfolio in the region for properties such as

Despicable Me

Jurassic World

Fast & Furious

The Secret Life of Pets

Back to the Future

Jaws

and more.

This is the first time NBCU has entered into the Indian and South Asian markets. Black White Orange will look to build product categories such as apparel, toys, stationery, gifts, novelty, back-to-school, home décor, non-traditional categories and more in India, Sri Lanka, Bangladesh, Nepal and other South Asian territories.

“Through franchise properties including

Fast & Furious

Jurassic World

and

Minions

, NBCUniversal has seen massive box-office success in India,” says Bhavik Vora, chief executive officer and founder, Black White Orange. “NBCUniversal’s library also includes many all-time classics, and the company has a blockbuster upcoming lineup. We are extremely thrilled and proud to bring these phenomenal properties to such a huge fan base in India on the consumer products platform.”