MoviePass Introduces Surge Pricing

In an effort to keep the business afloat, movie subscription service MoviePass has announced it will implement surge pricing into its e-ticketing service, effective immediately.
License Global

July 6, 2018

MoviePass Introduces Surge Pricing

, movie subscription service MoviePass has announced it will implement surge pricing into its e-ticketing service, effective immediately. Peak prices are determined based on movie demand and popularity, and high-demand films, popular movie-viewing times and days.


According to MoviePass, “We are building peak pricing to be flexible and will be able to tweak it as needed based on the community’s response.”

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