Miraculous Corp Announces Two Executive Appointments
Heath Kenny joins as chief content officer, and Ashley Depp steps in as senior vice president, marketing and franchise.
December 10, 2024
Miraculous Corp, the joint venture between Mediawan and ZAG, has announced two executive appointments to expand its global leadership. Heath Kenny, formerly of Mercury Filmworks and Gaumont, has been named chief content officer. Ashley Depp, with experience at Paramount Pictures and Universal Studios, joins as senior vice president, marketing and franchise. Both will report to Andy Yeatman, chief executive officer, Miraculous Corp.
As the “Miraculous” franchise approaches its 10th anniversary in 2025, the brand continues to expand its reach and offerings. A second feature film is in development, and the fourth “Miraculous World” animated TV event airs this fall. Season six of “Miraculous – Tales of Ladybug and Cat Noir” premieres in early 2025, with season seven slated for 2026. The series airs on over 100 platforms worldwide and boasts 42 billion views on YouTube and 760 million plays on Roblox. Its licensing program spans more than 400 global licensees, generating over $1.5 billion in lifetime retail sales.
As chief content officer, Kenny will oversee the creation, development and delivery of “Miraculous” content across all platforms. Based in Paris, he will focus on championing innovation, fostering a culture of creativity and driving collaboration across teams and partners. Kenny’s leadership will aim to elevate the brand’s storytelling to new heights, delivering compelling, high-quality narratives that deepen fans’ connection to the Miraculous universe while aligning every project with the brand’s core mission and values.
Kenny brings over 25 years of animation content development and production expertise to his role. He most recently served as chief content officer for the Emmy, BAFTA and Annie Award-winning Ottawa-based studio Mercury Filmworks, joining the company in 2019 to spearhead its move into original programming. As the senior creative executive, Kenny oversaw the development and production of several acclaimed series. Previously, he served as vice president, creative and executive producer at Gaumont Animation, where he shepherded many projects such as “F is for Family” for Netflix and “Atomic Puppet” for France Télévisions, Teletoon and Disney XD. Throughout his illustrious career, Kenny has collaborated with other industry giants, including Disney, DreamWorks Animation, Tf1 and RAI, showcasing a proven track record of creative leadership and innovation.
As senior vice president, marketing and franchise, Depp will craft and amplify the brand’s narrative and voice, spearheading the development and execution of strategic franchise planning. She will also design and implement comprehensive marketing strategies to increase the Miraculous brand’s global awareness, audience affinity and revenues. Under her leadership, her team will drive innovative campaigns and enhance cross-platform engagement, shaping the brand's growth and ensuring its continued success in the global market.
Depp brings nearly two decades of senior marketing expertise to her role. Before joining Miraculous Corp, she served for five years as vice president, global marketing strategy at Paramount Pictures, leading strategies for blockbuster releases like “Top Gun: Maverick” and “Sonic the Hedgehog.” Prior to Paramount, she built a 13-year career at Universal Studios, ascending to vice president, retail development. In this role, she defined e-commerce and retail marketing strategies for iconic franchises like “Jurassic World,” “Despicable Me,” and “Trolls.” Depp began her professional journey as an advertising account director at Deutsch, TBWA\Chiat\Day and DNA Studio.
The appointments further strengthen Miraculous Corp's management team, which includes Roz Nowicki, a former executive at Mattel, Peanuts Worldwide, 20th Century Fox, Universal Studios and The Walt Disney Company ,who was recently appointed global head of consumer products; Maria Doolan, head of content partnerships and distribution, who has led the brand’s content distribution initiatives for the past three years; Luc Schoumacher, chief financial officer and Ben Johnson, head of legal.
“Heath and Ashley bring a wealth of expertise, visionary thinking and a deep passion for storytelling and brand innovation to Miraculous Corp,” says Yeatman. “Their leadership reinforces our commitment to delivering engaging content and unforgettable experiences for fans worldwide. These new roles are pivotal to the continued success of the beloved ‘Miraculous’ franchise we welcome Heath and Ashley to our management team.”
“The world of ‘Miraculous’ is a treasure trove of untold stories, and as a long-time fan I’m honored to collaborate with the brilliant creators and the exceptional international team who constantly deliver captivating content for our passionate global audience,” says Kenny. "We are already planning exciting new developments that will expand the adventures of Ladybug and Cat Noir, introducing new characters, and exploring spin-off series that will further enrich the ‘Miraculous’ universe."
“The ‘Miraculous’ universe represents a commitment to storytelling that inspires creativity, courage, and connection—values at the heart of the Miraculous brand,” says Depp. “I am excited to build on its incredible legacy as we chart an exciting path forward for Ladybug and Cat Noir to foster deeper engagement and enduring connections with fans around the world.”
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