Event featured Cinderella shoe fittings and screenings of "Regal Academy."

Rainbow debuted its newest series, "Regal Academy," in style at MIPJunior this weekend with a glitter cocktail party on Sunday night.

The animated comedy presents a new twist on fairy tales, as seen through the eyes of Rose–an ordinary girl who discovers that Cinderella is actually her grandma. Rose is enrolled at the prestigious Regal Academy where her friends include Hawk SnowWhite, Travis Beast, Joy LeFrog, Astoria Rapunzel and LingLing Iron Fan.

Top television industry professional were treated to exclusive "Regal Academy" screenings and a host of activities centered around the show’s three main characters including a Cinderella shoe fitting, which saw lucky guests win an amazing pair of heels from Italian luxury shoe brand Loriblu. 

“'Regal Academy' is an extraordinary show and this was an unconventional cocktail party,” says Iginio Straffi, founder and chief executive officer, Rainbow Group. “It was a unique and funny night that introduced the assembled guests to a few exciting and original experiences. Judging from all the smiles and laughter everyone had a great time.”