MIP: Hit Japanese Series Makes U.S. Debut

The Japanese phenomenon "Yo-Kai Watch" made its U.K. premiere on Disney XD Monday, with a new episode airing each night this week. 

April 6, 2018

MIP: Hit Japanese Series Makes U.S. Debut

The Japanese phenomenon "Yo-Kai Watch" made its U.S. premiere on Disney XD Monday, with a new episode airing each night this week.

The animated comedy series follows the misadventures of an average human boy, and his involvement with the mischievous Yo-kai all around him.

The launch of the series will be followed closely by multiple product rollouts, including manga from Viz Media on Nov. 3 and a Nintendo 3DS video game on Nov. 6.

Then in January, Hasbro will launch its full toy line in North America.

For full details of the brand's rollout across North America and the EMEA, check out the October feature story

"Yo-Kai Watch is Westward Bound."

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