Millimages Launches ‘Kindness Club’ on Molang YouTube Channel

Millimages, one of the oldest independent animation studios and IP developers in Europe, has announced the launch of the first “Kindness Club” episodes on its Molang YouTube Channel. The 10-episode series is the latest pillar of Molang’s catalog of projects, products and initiatives that promote its core values of empathy, kindness and joy.  

“Kindness Club” is a monthly 8-10-minute animated short where characters model and discuss matters of mental health and kindness with celebrity parodies from the world of animation. For example, in the first new episode, Molang turns to Barbara – a parody of Barbie – for inspiration on “How to always stay POSITIVE.” In “Unlocking Success with Better SLEEP” the guest star is Sleeping Pinco (Aurora); while Monday (a nod to Wednesday) discusses “The benefits of FEAR in Life!” (launching Oct. 13).  

“As part of our drive to promote the values of kindness, help and sharing that Molang stands for, we created this new capsule format for our Molang YouTube channel just a year after its launch,” says Kévin Maintrot, head of digital content strategy, Millimages. “We can't (and don’t want to) ignore the importance of mental health-related topics in today’s world, so we focused on subjects of interest to young and old alike, such as self-acceptance, managing your emotions and fighting cyberbullying.”  

“The podcast/interview format has become very popular and is a perfect complement to the many platforms and partners we work with to spread positive messages – especially YouTube and social media,” adds Adrien Moretto, general director, Millimages. “This goes hand in hand with other of our initiatives, such as the MOLANG SAFE SPACE media campaign against cyberbullying in France that won the 2024 CSR Initiative of the Year Award.”