Studio 100 appoints regional licensing agent as the brand's first film premieres in Finland.
Studio 100 has appointed Screening Agency to manage the licensing of its flagship brand "Maya the Bee" across Finland and the Nordics.
The new partnership comes as the brand debuted its first-ever feature length film in theaters across Finland last weekend.
The brand's TV series also currently airs on NRK, MTV3 and SVT Barnkanalen.
“It’s been great to see 'Maya' reaching out to fans in the Nordic region, and we can’t wait for everyone to finally see Maya in the cinemas," says Christophe Drevet, international consumer products director, Studio 100. "The new partnership with Screening Agency is fantastic news for us and we look forward to the future.”