April 6, 2018
The first capsule will launch Wednesday with
Avengers: Age of Ultron
–inspired outerwear, dress shirts, graphic tees and accessories that subtly draw on the characteristics of Marvel’s superheroes, from reversible shirts and hidden pockets to classic Avengers emblems and comics hiding in the lining.
To support the capsule series, Marvel and Five Four opened a pop-up exhibition in New York City at the Openhouse Gallery last weekend that hosted a series of events for Five Four club members.
“Our designers really dug through the Marvel archives to find new ways to recreate the heritage and evolution behind the brand and its superheroes,” says Andres Izquieta, co-founder and chief executive officer, Five Four. “We’re so excited for the opportunity to work with Marvel; the collections showcase some of our best designsto date.”
Each of the Five Four and Marvel apparel collections will be available exclusively to Five Four members.
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