Margaritaville, a global lifestyle brand inspired by the music of Jimmy Buffet, has teamed up with wine company Penrose Hill to launch a new wine subscription club.

The new monthly service, dubbed St. Somewhere Wine Club by Margaritaville, aims to reflect the brand’s permanent-vacation state of mind and will offer monthly deliveries of wine from vendors around the world.

“We wanted to create a wine service that delivers the same fun, ease and relaxation of St. Somewhere,” says Douglas McCreadie, president, global beverage alcohol, Margaritaville. “From wine aficionados to people who don't know if they prefer red or white, St. Somewhere Wine Club puts the focus solely on enjoying a glass of wine with great company. Our experts do the work while our members sip the rewards.”