Legendary Names Warcraft Master Toy

Jakks Pacific has secured the master toy rights for Legendary's film treatment of the video game franchise Warcraft, hitting theaters March 11, 2016.

April 6, 2018

Legendary Names Warcraft Master Toy

Jakks Pacific has secured the master toy rights for Legendary's film treatment of the video game franchise

Warcraft

, hitting theaters March 11, 2016.

The film will be based on Blizzard Entertainment’s "Warcraft" universe including the multi-player online role-playing game "World of Warcraft."

“Blizzard’s "Warcraft" series has been a favorite among gamers for years, and we look forward to bringing a new generation of fans and collectors into the fold,” says Stephen Berman, chief executive officer, Jakks Pacific. “We will focus on creating detailed action figures and role-play items to give collectors exactly what they want–high-quality, realistic characters and role play items from the film.” 

Jakks is planning a comprehensive line of action figures in all scales, basic and feature plush, play sets, role-play items and Halloween costumes and accessories that will launch in early 2016 in the U.S.

“We saw what Jakks was able to do in our reboot of the

Godzilla

franchise last year and are thrilled

to tap into their expertise to bring

Warcraft

to life in the toy, collector and action figure world,” says Emily Castel, chief marketing officer, Legendary. “This new line of

Warcraft

products will give fans and collectors the opportunity to bring home their favorite characters and interact with them on a whole new level.”

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